Cloud Productivity Solutions

CLOUD PRODUCTIVITY SOLUTIONS LIMITED

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Position. MARKETING OFFICER
Number of posts 1
Terms of service
Functional area NAIROBI
Opening date 12/01/2021
Closing date 05/02/2021

Job Summary
Cloud Productivity Solutions is looking for an energetic, Creative passionate marketing
executive to :-
• Develop strategies and tactics to boost the company’s reputation and drive qualified
traffic
• Develop Trusted Brand that attracts and retains customers
• Develop successful marketing campaigns from ideation to execution
• Build offers that are acceptable in the market

Marketing Job Duties and Responsibilities

  • Develop CPS brand strategy
  • Redesign our website to take care of the SMB customer, enterprise customer and
    maintain our brand. Ensure site is always UpToDate
  • Ensure our solution bundles are clear to our customers
  • Build brand awareness through various media outlets I.e
    (Facebook,Linkden,Twiiter,Email,Websites TV and Print media )
  • Deploy successful marketing campaigns and own their implementation from ideation
    to execution
  • Experiment with a variety of organic and paid acquisition channels like content
    creation, content curation, pay per click campaigns, event management, publicity,
    social media, lead generation campaigns, copywriting, performance analysis
  • Decide which media format (print, television, radio, web, billboard) best suits the
    assignment
  • Work within a team of marketers to collaboratively create an ad campaign
  • Prepare and monitor the marketing budget on a quarterly and annual basis and
    allocate funds wisely
  • Analyzing marketing data (campaign results, conversion rates, Leads, traffic etc.) to
    help shape future marketing strategies
  • Create lasting relationships with customers and use them to generate repeat sales
  • Produce valuable and engaging content for our website and blog that attracts and
    converts our target groups
  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals
  • Analyses consumer behaviour and adjust email and advertising campaigns accordingly
  • Customer reference
  • Document our customer success stories
  • Create presentation for our customer reference showing impacts to the customer
  • Record customer testimonials
  • Get customer recommendation letters
  • Maintain customer reference database for all the projects undertaken
  • Design and procure promotional material and Gifts for customers
  • Conducting customer and market research. To find out
  • Are our package solution ready for market?
  • What are customers feeling about our brand
  • What are customers feeling about our sales
  • What are customers feeling about our services
  • Conduct customer satisfaction index
  • Publish our solutions in Azure marketplace and ensure they are Cosell ready

QUALIFICATIONS.

  • Bachelor’s degree in marketing, business administration or related field
  • Previous experience in sales, marketing, advertising, and brand management
  • Professional Certified Marketer (PCM) certification a plus
  • Demonstrable experience in marketing together with the potential and attitude required to learn
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
  • Experience in website design and content development
  • Experience in setting up and optimizing Google Adwords campaigns
  • Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired
  • Stellar written and oral communication skills
  • Extensive knowledge of current and relevant markets
  • Proficient in analytics and market testing
  • Willingness to try innovative marketing strategies
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Excellent time management, able to balance many projects at once

Interested candidates to send there cv to hr@cloudproductivity-solutions.com